Gaming Influencer Niche

As we discussed many times before, Influence Marketing is very broad & most importantly – profitable field that spreads across many different platforms.

One of those platforms is a popular streaming website called

Twitch.Tv is an amazing platform, not just for influencers, but for marketers too. 


Why is so Popular? is a platforms that started off as a video games focused live-streaming platform which allowed users to share their gameplay in real time with their viewers. Over the time, expanded on this idea and introduced even more features like IRL streaming, where you can livestream your daily real life events to all of your followers.

On top of all that, it’s very easy and simple to use, it has all of your favorite personalities on it and most importantly – it’s categorized so everyone can find whatever they are looking for. It’s a very convenient service that has a lot of epic & useful options. Influence Marketing

And as for Twitch influencers – they love it!

Popular personalities can easily make a living simply by live-streaming their daily activities and hobbies, and it’s getting better each day with more & more options to monetize your channel.

So… does Influence Marketing work on 

Influence marketing + twitch = epic results

Yes! Influence Marketing works very well on platforms, but with one condition:

Your target audience are young generations who are into video games & entertainment.

If your goal is to sell or provide useful content to someone who fits that description, you will have a great (and easy) time using twitch platform as your main one. There’s a lot of crazy ways that you can use influence marketing to your advantage, and twitch makes sure to provide you with tons of options. It’s actually crazy how much better this platform got when it comes to monetizing, over the past few years. In the beginning it was very slow, but now there are billion options like subscriptions tiers, shout-outs, donations, gifting subs and many other epic stuff.

Making Money on Twitch.Tv
Live footage of an average streamer

You get to pick from many different popular streamers to find the perfect match for you, strike a deal on your campaign and it simply works itself from there!

As for the Influencers…

Twitch influencers aka streamers are making more money than ever as of this moment right now. With a lot of news ways to monetize your channel, more & more people are getting into and using it as their main source of income.

The most popular twitch streamer ever – Ninja, is known to make just short of $1 million, each month!! It’s simply crazy how much money there is to be made, even with just a small audience.

If you’re looking to get into influencing, but you’re not all about showing off your flashy lifestyle or sharing your ideas, you can always look into and simply share your hobbies with others, while earning money and influencing a lot of people at the same time.

Stay tuned for more useful articles on how to become a successful influencer! 

Author: Tom

Tom is a professional marketing and growth manager who enjoys working with influencers and small businesses, helping them create & grow their unique brand. His secret lies within his extreme, in-depth knowledge of social media platforms and branding development.