YouTube is an excellent platform for Influencers who are looking to make some money and perhaps even start a full-time career. It’s a unique platform that allows you to express your ideas and creativity, while simultaneously earning some money at the same time.

There are many different ways to make money on YouTube, where most popular influencers like PewDiePie make millions just by doing their own thing. However, some methods are better than others and in this article, we’re going to explore the top 6 ways influencers can make money on YouTube.

1. Apply for YouTube Partner Program

The best way to start making money as an influencer on YouTube is to become a Partner. You can do this by applying to this program once you’ve fulfilled a couple of requirements.


top ways influencers make money on youtube

You need 4000 watch hours and 1000 subscribers to be eligible, which shouldn’t be hard but it will require some time investment on your part.

Once you’re approved as a YouTube Partner – you will have a chance to monetize your videos to make money from advertisements, as well as other unique features such as channel subscriptions. YouTube Ads work on a CPM basis, where you get paid for every 100 viewers that saw your ad. You just have to make sure your videos are compliant with YouTube’s terms of service and you can be on your way to making a lot of money influencing people from all around the world.

2. Affiliate Marketing

Another top way to make money as a YouTube influencer is to become an affiliate for various brands and products. This is great because you don’t have to ruin the credibility of your videos with sponsored content, all you have to do is leave an affiliate link and tell your viewers to buy using it – if they want to.

Affiliate Marketing is very profitable and it can make you millions over a few years. Think about it, the more videos you have – the better your affiliate earnings will be. This is a proven long-term strategy so make sure you use it to it’s fullest.

3. Selling Merchandise & Products

Once you have your foot in the door, it’s all about making the name for yourself. In the beginning, this step may be a little hard to pull off. When you’re a small influencer working from your home, it may be hard to have your own products and merch to sell.

But don’t let that stop you – because this is one of the best methods to make money as an influencer. Selling merchandise and products can make you more money than anything else if done correctly. However, you will have to invest some money before you can do pull this off, but it’s all worth it.

Influencers are powerful internet celebrities with a lot of… influence – and their followers would buy anything with their name on it.

4. Crowdfunding

If you have a lovely audience, crowdfunding is the way to go. Many viewers would love to see more content from their favorite influencer, and they are willing to pay for it. It’s often hard to invest a lot of time on YouTube, especially if you’re making enough money doing so. However, crowdfunding can fix that problem for you.

There are some great options in this step, such as Patreon that allow your viewers to support you and your work by giving you money. In fact, some channels live entirely off of crowdfunding so it’s definitely a good option for almost any influencer.

5. Sponsored Content

This is probably the most disliked way for your audience, but it can make you a lot of money. Nobody likes to see sponsored content, especially if it’s not relevant to your work. However, if you can find a sponsor that’s in-line with your influencing style, it can be a great way to make a lot of money.

Making sponsored videos to endorse some brand or a product can be a game-changer in this business. If you’re a somewhat successful influencer, you will have a lot of great options to make money from sponsors – take advantage of that opportunity.

6. Join Influencer Platforms

Finally, we have a step that can help you to finally start making money as an influencer. If you’re struggling to find sponsors or affiliates – this is a solution.

Join influencer platforms that make it extremely easy to find clients to work with. If you’re looking for some platforms to join, check out our top 5 list of best influencer platforms. 

Best Influencer Platform To Advertise your Products


Author: Tom

Tom is a professional marketing and growth manager who enjoys working with influencers and small businesses, helping them create & grow their unique brand. His secret lies within his extreme, in-depth knowledge of social media platforms and branding development.